Toyota New Year Kickoff

And the award goes to... Toyota! Just as the Oscars celebrate the pinnacle of motion pictures each year, Toyota has officially commenced and honored its finest – from its top vehicles and innovative ideas to its strategic plans and, of course, the exceptional individuals within the industry. We've transformed the event center into Toyota's very own rendition of LA's esteemed Shrine Auditorium, complete with a vibrant red carpet, captivating music, and movie-themed decorations. Every detail has been meticulously curated to craft an unforgettable and enjoyable kickoff meeting for the new year. From custom illustrated welcome posters for our hosts, to the glamorous red carpet entrance, photo opportunities at various stations, playful movie parody vehicle posters, event-branded refreshments, awards, and a comprehensive program, we've truly celebrated Toyota and its outstanding people.

Creative Direction | Art Direction | Concept Ideation | Digital Design | Graphic Design | Visual Design