Toyota Team USA Day

In honor of Team Toyota athletes and their remarkable journey, achievements, and future prospects, we orchestrated an event that resonates with pride, showcasing the intricate artistry and craftsmanship of each athlete in their respective sports. From our artistic stroke lines to logos, typography, athlete-specific illustrations, stars, vehicle activations, and colors, every detail was meticulously crafted. We ensured that Toyota's profound admiration for its athletes and their significance to the brand shone through in every aspect of the event.

Art Direction | Concept Ideation | Digital Design | Storyboard | Project Managing

A Few of the Event Photos by Kathryn Rapier